Earth Love Cleaning vs. Traditional Services: Which is Right for Your Denver Airbnb?
- Savannah Revis
- Aug 15
- 6 min read
Updated: Aug 17
As a short-term rental host in Denver, you know that your cleaner is one of your most important partners. Getting that 5-star review for cleanliness isn't just a nice-to-have; it's the engine of your business. In fact, research shows that 81% of vacation rental guests consider cleanliness the single most important factor when choosing where to stay. A spotless property makes guests 78% more likely to leave that glowing review you need.
But in a competitive market, is just "clean" enough?
You’re likely comparing options, looking at standard cleaning companies that promise speed and reliability. Then there are specialized services like Earth Love Cleaning, which focus on a non-toxic, eco-friendly approach.
This isn't just a choice between different cleaning products. It's a strategic decision that impacts your guest experience, your property's longevity, and even the type of guest you attract. Let’s break down the two approaches so you can decide which partner is best for protecting your investment and growing your reputation.

Option 1: The Standard Approach – Fast and Functional Cleaning
Most traditional cleaning services in Denver are built for one thing: speed. They focus on turning properties over quickly and efficiently. You'll find companies with slick booking engines, automated calendar syncing, and detailed checklists that cover the basics—wiping counters, vacuuming floors, and cleaning bathrooms.
The Appeal:
Convenience: Many offer instant online booking and integrate with your rental calendar.
Reliability: They often have large teams, ensuring a cleaner is available for last-minute turns.
Familiarity: Their services are straightforward and what most people expect from a cleaning company.
This approach certainly gets the surface-level job done. The beds are made, the floors are swept, and the property looks ready for the next guest. But what’s happening underneath the surface?
The hidden reality is that this model often relies on conventional, chemical-heavy cleaners. These products use ingredients like VOCs (Volatile Organic Compounds), phosphates, and harsh disinfectants to work quickly. While effective at killing germs, they leave behind invisible trade-offs that can affect your guests, your property, and your brand. The service is often commoditized—a task to be completed, not an experience to be crafted.

Option 2: The Earth Love Method – Elevating the Guest Experience
A specialized eco-friendly approach redefines what a turnover cleaning can be. It moves beyond just "visibly clean" to create a genuinely healthier and more welcoming environment. This isn't an add-on; it's a core philosophy that touches every part of the service.
A Healthier Stay = Happier Guests
Many guests, especially families with children or those with allergies, are sensitive to the harsh residues and synthetic fragrances left by conventional cleaners. That "bleach clean" smell isn't the scent of clean—it's the scent of chemicals lingering in the air. We use exclusively non-toxic, plant-based, and biodegradable products that clean just as effectively without the allergens and irritants. This means better air quality and a safer space for every guest, something they notice and appreciate in reviews.
Protecting Your #1 Asset
Your property is your biggest investment. Harsh chemicals don't just affect people; they can degrade your property's surfaces over time. Abrasive cleaners can wear down the finish on hardwood floors, damage natural stone countertops, and fade upholstery. Our gentle, pH-neutral solutions protect your finishes, preserving their beauty and saving you money on premature repairs and replacements. Our comprehensive Airbnb turn services are designed as a form of asset protection.
Attracting the Premium Traveler
The travel landscape is changing. Recent reports on 2024 travel trends show a major shift toward "conscious travel," where guests actively seek out accommodations that are healthier and have a lower environmental impact. Highlighting your "non-toxic, eco-friendly" cleaning protocol in your listing is no longer a niche perk—it’s a powerful marketing tool. It helps you stand out from the competition and attract discerning, respectful guests who are willing to pay more for a premium experience.
At-a-Glance: Standard Service vs. The Earth Love Method
For skimmers, here’s a direct comparison of the factors that truly matter for your short-term rental business.
| Guest Health Impact | Potential for irritation from VOCs, allergens, and synthetic fragrances. | Creates a hypoallergenic, non-toxic environment safe for all guests. |
| Property Surface Safety | Harsh chemicals can degrade finishes, stone, and fabrics over time. | Gentle, pH-neutral formulas protect and preserve your investment. |
| Guest Review Impact | Covers the basics, but can lead to complaints about chemical smells. | Generates positive comments on "freshness" and "attention to detail." |
| Environmental Footprint | Uses phosphate-heavy, non-biodegradable products that harm waterways. | Uses 100% biodegradable products and focuses on waste reduction. |
| Host Brand Perception | Positions your property as standard and functional. | Elevates your brand as premium, thoughtful, and health-conscious. |
The Proof: A Denver Host Case Study
Theory is one thing, but results are what matter. After switching to Earth Love Cleaning, one of our Denver hosts saw an immediate impact. Not only did they feel better about the safety and environmental footprint of their rental, but their guests noticed too. They saw a 25% increase in guest reviews specifically mentioning the exceptional cleanliness and "fresh, natural" feel of the home within the first three months. One guest wrote, "The apartment was immaculate, and we loved that there wasn't a chemical smell like you get in so many rentals. It just felt healthier."
This is the difference between cleaning as a task and cleaning as part of the guest experience.
Your Free "5-Star Clean" Checklist for Evaluating Any Service
To empower your decision, use this checklist to evaluate any potential cleaning partner. A truly professional service should be able to answer "yes" to these questions.
Product Transparency: Do they openly share what cleaning products they use? Are those products certified non-toxic?
Guest Health Focus: Do they understand and plan for guests with allergies or chemical sensitivities?
Asset Protection: Do they use pH-neutral cleaners that are safe for all surfaces, including wood, stone, and stainless steel?
STR Specialization: Do they have a specific, detailed checklist for turnover cleans, not just a general residential list?
Proactive Communication: Do they have a system (like the Jobber client hub we use) for communicating with you about property status, damages, or low supplies after each clean?
Full-Service Support: Can they assist with more than just cleaning, such as restocking consumables or coordinating maintenance, like in our co-host management services?
It's More Than a Cleaning, It's Your Reputation
Choosing your cleaning partner is one of the most critical decisions you'll make as a host. While traditional services can get the job done, they often miss the opportunity to create an exceptional experience that guests remember and reward with 5-star reviews.
The best Denver hosts understand that they aren't just providing a place to sleep; they're creating a safe, comfortable, and memorable environment. Your choice of cleaner is a direct reflection of that commitment.
Ready to see how a healthier, more thoughtful cleaning approach can elevate your Denver rental?
Frequently Asked Questions
Is eco-friendly cleaning as effective as cleaning with bleach or other harsh chemicals?
Absolutely. This is a common misconception. Modern, professional-grade eco-friendly products use plant-derived enzymes and surfactants that are scientifically formulated to break down dirt, grease, and grime just as effectively as their conventional counterparts. We achieve a hospital-grade clean and disinfection without the hazardous side effects, ensuring your property is both spotless and safe.
My rental calendar is unpredictable. How do you handle scheduling?
We understand the dynamic nature of short-term rentals. We use Jobber, a secure and efficient software, for all our scheduling, invoicing, and communication. This allows for flexible booking, easy adjustments, and a dedicated client hub where you can see all your upcoming service dates. Our system is built to sync with the fast-paced needs of hosts.
Does an eco-friendly service cost more than a traditional one?
While our service focuses on premium value, you may be surprised at how competitive our pricing is. It's important to view the cost not as an expense, but as an investment. By protecting your property from chemical damage, improving guest satisfaction, and giving you a unique marketing advantage, our service provides a significant return that often outweighs a small difference in price.
What is specifically included in your Airbnb turnover service?
Our Airbnb turn services are comprehensive. Beyond a detailed, room-by-room cleaning and disinfecting protocol, we handle tasks crucial for STRs: staging the property to look perfect for arrival, checking for damages, reporting low inventory on consumables, and ensuring the home is 100% guest-ready. We provide the peace of mind that comes from knowing every detail is covered.
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